What is Innoviom?
Innoviom is a global innovative food and beverage platform that builds on new trends and takes them to scale.

Healthier new world
We uncover new emerging trends for food and beverages bringing value-added healthy propositions to consumers. Imagine a world full of delicious healthy beverage and snacks that make us feel better.

Global expertise
We are global experts in creating and growing strong businesses worldwide. Our small and agile team brings over 100 years of combined global business experience and proven achievements.

Innovative ideas support
We carefully select the next generation innovative ideas from bright minds of “start uppers” that require operational nurturing in a tough business and retail world.
Nurturing small ideas to make them big, healthy and delicious
Our Values
We are dedicated to create, execute, support and achieve success.

We Dream Big & Make It Happen
New disruptive ideas motivate us to do everything to make them happen.

We are Here for Innovators
We support other innovators with our 100+ years of experience in top global companies.

Nothing Can Stop Us
We embrace and benefit from all failures, to reach our goals.

We Contribute to the Well Being
We aim to develop healthy products without compromise on taste.
Our Team
We are dedicated to create, execute, support and achieve success.

Ahmed Elazizi
Chairman and CEO
Over 30 years of experience in Henkel, Coca-Cola, PepsiCo, Tranquini

Christine Morcos
Group CFO
Over 30 years of experience in P&G, Gillette, Pfizer, Tranquini

Jorge Canizares
Chief Operations &
Supply Chain Officer
Over 30 years of experience in PepsiCo, Xerox, Hughes Helicopters (now part of Boeing), Innoviom
Newsroom
Discover our latest news. Stay up to date and see how we’re building our brands and creating shareholder value.
Innoviom has created their new line of performance beverage, NaturGeeks
In accordance with our mission to provide consumers with natural, healthy & Innovative beverages, Innoviom in the partnership with doctors and scientists has developed NaturGeeks. The team has launched the first product that helps support our immune system – NaturGeeks Immune. Everything needed for the immune system boost is packed into a small bottle. There’s no need to take multiple pills. It contains natural Resveratrol, Spermidine, Beta-glucan, which are proven by scientific studies to increase the strength of the immune system and all required vitamins and herbs to help resist various viruses.
The product is already available in the USA, Germany and select European markets.
Amazon sells all brands from Innoviom’s portfolio
E-commerce is the key sales channel nowadays. The Innoviom team has achieved listing of all their brands on the leading e-commerce platform – Amazon. Since April 2020, Tranquini, Wowie cans, Wowie shots, & Naturgeeks Immune with all their flavors and pack sizes are enjoyed by Amazon’s customers. There is a high demand and a lot of customers proving the relevance of the proposition and high acceptance.
Innoviom is launching its first Hemp-Infused brand – Wowie™
We at Innoviom, have been closely monitoring and evaluating the growing hemp market and how we can leverage this ingredient to deliver against clear consumer needs. As such, we have been working together with our partners in R&D and production, as well as sourcing to create a great tasting hemp-derived relaxation beverage. Wowie contains 20 mg of hemp and a mix of relaxation adaptogens. The hemp contained in Wowie drinks is derived from the US and contains no THC. Try WOWIE by Tranquini: Take a Break and Hang Loose!
NaturGeeks Introduces Protein & Collagen Bars to Its Line of Natural and Functional Nutrition Offerings
NaturGeeks, a brand that combines the latest scientific advances with the powerful benefits of natural, functional ingredients, today announced the launch of four new protein and vitamin bars to join the brand’s best-selling immune shot as products that enable consumers to live healthy and energetic lives. Read the full press release here.